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UX.

ABHISHEK NISHU

I believe User Experience is the totality of a persons experience with a brand.

 
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I always approach design as an adaptive and expansive medium that can be applied to creatively solve problems and explore new experiences. This often leads to solutions & ideas not necessarily belonging to a single domain. Although the meaning of user experience design today is tethered to interface design, I choose to approach it as one of many mediums that design adopts to deliver experiences to people. This website showcases a people focused design mentality through a series of design projects. 

SKILLS

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Every project presents an opportunity to learn new things & finesse old skills! Follow the symbols to learn more about my experience through each project.

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LEARNINGS

FROM THE WORLD OF

Interface design

 
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Smart cities, Open data, data driven participation, Contextual experiences, backcasting, Speculating futures. 

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Information architecture, Journey mapping, Wireframing, 
High fidelity prototyping, People focused design principles.

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Experience

smart saving

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User research, Application development, Project & Team management, Design sprints, Customer service & feedback.

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User testing, Communication design, Design & development partnerships, Understanding consumer expectations, Story telling.

 

It's a

digital world

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Responsive design, UX microcopy, Project management, Data aware design, Decision mapping.

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User personas, Sitemapping, Wireframing, Low & high fidelity prototyping, Mock-ups, Presentations.

Stitch Experiences

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At Social

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Inuit Art foundation

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At business

Organized living

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Conor Clark & Lunn

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Comart One

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Shoptiq Optics

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FROM THE WORLD OF

Brand identity

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t social

The visual below belong to the brand At Social. 

It presented itself as a social media solution that

you can afford and most importantly trust.

 

By organizing the social media industry they help small and medium sized businesses find their identity online. They essentially broke down what it takes to create quality content and made it affordable so that every business no matter how small can find their place on social media, as we live in an era where one's social media or digital identity define who they are.

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Strategy development, Communication design, The golden circle, Project road mapping.

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User personas, Digital presence, Social media, Brand positioning, Approachable design.

Click on brands below to discover more

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FROM THE WORLD OF

Retail identity

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Technical drawings, Concept execution, Physical sensors & experiences, Art direction.

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3D-Modeling & Rendering, Concept sketches, Materials & textures, Service design, Consumers flows.

Naari store front
Naari store front

Naari, the word translates to "women". A brand built for ethnic women wear. The store design was inspired from Naari's textile factory. With the use of earthy and classic elements, the brand's physical presence delivered a very minimal and fresh look.

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Doritoes POSM
Doritoes POSM

A launch of a flavor of Doritoes. It's POSM elements required to have a strong presence in the retail space so that it could stand out from all the noise of other brands.

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Cafe design
Cafe design

Preliminary drawings showcasing an upcoming cafe in a West side store.

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Absolut travel retail
Absolut travel retail

A POS unit in the travel retail space for Absolut. A project with Pernod Ricard. The unit aimed at showcasing the connect between Absolut and a party. The unit replicated a party with a trellis with motion lights, that would capture a passengers attention.

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Chivas Nappa Dori
Chivas Nappa Dori

A launch of Chivas partnering with Nappa Dori.

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Spaces window display
Spaces window display

The store front facade design for Spaces. A one stop shop for bed, bath and home furnishings.

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Audi
Audi
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Naari store interior
Naari store interior
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Chivas 18
Chivas 18

A gondola design for the brand Chivas in the travel retail space. The design included glass drops, hanging over a screen simulated droplets of whisky falling.

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IF WE FEEL THROUGH ALL

senses

why not explore design through multiple mediums.

 

Currently reading Simon Sinek's "The Infinite Game."

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ALWAYS EXPLORING